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Cheerios
Art Direction, Copy Writing
Credits
Creative - Aida Knipp
Creative - Victoria Onaiyekan
Multigrain cheerios contain 5 whole grains (wheat, rye, barley, oat, and bran) and are packed with fiber, vitamins, minerals, and calcium which are important for the maintenance of a healthy body.
We played on the fact that these Cheerios are full of wholesome goodness by implying they are heavy due to how much nutrients they have.
Instagram delay
an ad that is too heavy to scroll through
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